Pleasenote that you should buy the latest edition for all books
Module1: Marketing & Sales
270
Kotler P. , Wong, V. andJ. Saunders (2008).Principles of Marketing.
5th European edition.
Pearson education Limited.
ISBN: 9780273720645
Price: € 65.00
Module2: Management Accounting
272
Atrill P., E. McLaney. (1998)Accounting and Finance for non specialist. 6th edition. PearsonEducation: New York.
ISBN 9780273732754
Price: € 59.95
277
Lind, D. A., Marchal,W.G., Wathen, S. A. (2007). Statistical Techniques in Business and Economics. 14thedition, Mc-Graw Hill: London.(compulsory; second half of the book will be covered in M7 Research methods)
ISBN: 9780071100045
Price:
€ 59.50
323
Wood, F & Robinson, S(2009). Book-keeping and accounts- 7th edition , Prentice Hall
ISBN: 978-0-273-71805-5
Price: € 55.00 |